THE TEAM YOU WILL BE JOINING
- A highly collaborative, consumer-focused marketing organization responsible for bringing a recognizable brand to life across digital, social, in-store, packaging, advertising, and experiential touchpoints
- A fast-moving creative environment producing a high volume of integrated campaigns throughout the year, requiring both strong creative vision and the ability to execute at speed
- A lean, established creative team of designers and content creators that is ready for a leader who can provide direction, raise the creative bar, and further develop the function
- A broader marketing and brand organization where Creative partners closely across brand, product, digital, social, and other cross-functional teams
WHAT THEY OFFER YOU
- The opportunity to own and shape the creative vision for a highly visible consumer brand across both domestic and broader global applications
- A true build-and-elevate opportunity, including helping transition additional creative work from external agency partners into a stronger internal creative capability
- Leadership of a talented creative team with the ability to refine processes, workflows, resource allocation, and how creative work moves from concept through execution
- A role that blends strategic creative leadership with enough hands-on involvement to stay close to the work, influence design standards, and help bring major campaigns to life
LOCATION
- Hybrid schedule with 3 days per week in the Charlotte office
- Relocation assistance available for qualified non-local candidates
WHAT YOU WILL DO
- Set the creative direction and visual standards for the brand, ensuring campaigns and content feel cohesive while continuing to evolve the look and feel
- Lead creative development across a high volume of integrated campaigns spanning digital, social, web, app, in-store materials, packaging, advertising, and other consumer-facing assets
- Guide, mentor, and develop a team of designers and content creators while providing clear priorities, feedback, and creative direction
- Partner across marketing, brand, product, digital, and other teams to translate business priorities into compelling creative concepts and executions
- Strengthen creative operations by improving workflows, prioritization, timelines, resource planning, and production efficiency within a fast-paced environment
- Provide creative direction to external partners while helping build the processes, capabilities, and team structure necessary to bring more work in-house over time
THE BACKGROUND THAT FITS
- 8+ years of progressive graphic, visual, or digital design experience with meaningful experience leading creative teams and directing integrated brand work
- A strong graphic design foundation with the ability to both set creative strategy and confidently engage in the work when needed; proficiency with Adobe Creative Suite is expected
- Experience developing high-volume, multi-channel consumer campaigns across a mix of digital and physical formats, including web, social, paid media, print, signage, packaging, or retail environments
- Background in a fast-paced consumer environment such as QSR, food & beverage, retail, CPG, is required
- Experience leading teams, managing agency relationships, directing creative reviews, and presenting concepts and recommendations to senior stakeholders
- Strong portfolio demonstrating visual storytelling, brand development, campaign concepting, and the ability to maintain quality and consistency across a large volume of creative work



